Artmaker Newsletter, 1st Edition, February 20, 1998

The material in this newsletter is copyrighted by Artmaker Studio, 1998. 

WE HAVE a PARTNER Now! 
Introducing Mr. Jan Morell, who is our new partner at Artmaker Studio.  He is a true gem.  He is proficient in html, dhtml, 3D art, forms, infobots, manipulating cgi  scripts, javascripts, and more.  And he's a nice guy!  He is very helpful to all of  our clients who are now having us host their domains.  There just about isn't any question he doesn't know the answer to, or can find out quickly. 
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JAN's COLUMN 
Hi everyone, my name is Jan, and I am a member of the Artmaker team.  You might find me if you are looking for support for your Artmaker domain, or if  you are looking on the Icon Designs site for some design support.  Icon offers a complete array of services, including page and graphic  design,  custom scripting, storefront design and setup, 3D graphics,  animation and site promotion. 
Recently we have added several free services in addition to our contract  services including a Greeting Card Factory, a Free for All links page, a reciprocal Banner Exchange and a free site evaluation. 
Our most recent project for InstantPC is a complete site redesign and upgrade, and will be online within the  next few weeks. 
We are always working to improve and expand our services to the internet  community.  Stop by anytime and see what is developing. 
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Visit Jan at  /Icon and see his work.  You can see his 3D collection of art and much much more there.  To email Jan, email him at 
jan
Interactivity on the Artmaker Site 
Now there are many ways to interact with Artmaker on the site.  There is a wonderful search feature.  You can see it on the front door at Artmaker, and there is another one on Jan's front door.  It works within the site, just like Alta Vista does for the www.  For instance, if you typed in the word "angel" you would see pages where that word appears. 
A number of the pages from "Angels Sighted in Hawaii" would come up. This is a site we are having on the Artmaker site for Sheila, Hawaiian Angel.  Go there and check out her beaufitul gifts of ceramic and other kinds of angel statuary.  They are exquisite and perfect for just about anyone you wish to give a gift to, and what's more, they are all very nicely priced.  Very affordable! ___________________________ 
Domain Hosting News 
We are very excited that we signed our 11th patron for a domain yesterday! 
This is great and we now feel that this thing is going to go over really well.  Since we do not charge what others do, we feel that anyone who wants their own domain can now have one. Just for a basis of comparison, go and check out some other prices.  Try Mindspring for one. 
I'm not going to quote their URL because I don't want them to get mad at me! But its easy to figure it out. 
Some of our clients are not finished enough with their sites to be able to show them at this point, but here is a list of the ones that are up, or at least partially up.  Please feel FREE to visit them and send email to them.  They would be happy to reply to you. http://www.electron2.com 
http://www.xaltHim.com 
http://www.eonprod.com 
http://www.vrworldmall.com 
http://www.seaair.com 
http://www.lucidaspect.com just to name a few.  Stay tuned for a more complete list later on. 
Give an AWARD!  Create a beautiful, small award to give to sites that you are interested in. 
Could be to personal sites, or business sites, or educational sites, whatever.  Make up some criteria, and put all of this on line, and ask people to apply for it.  Make a real effort to check out the sites and give that award.  This accomplishes SO MUCH!  You get a huge system of links that way.  Ask your winners to link the award back to your first page.  Find out which news groups don't mind if you put your ad in there.  There are so many! Go to alt.marketplace and you will find them all in those message headers. But don't put the exact same ad in each one.  Be creative, and write something different for each one of those news groups.  Avoid html and pictures as they don't like them usually.  If you paste the same message over and over in many newsgroups, you will get flamed" for "spamming".  Flamed is when somebody tells you off big time on line, and spamming is when you do unethical stuff like I mentioned above regarding news groups and keywords. Submit your site to every single search engine or free directory that you can find. Go here to get started, and read read read!  This site is just packed with valuable information. http://www.virtualpromote.com/ You can also start there to add your link to many places.  This is going to take a lot of work, but it will pay off. I'm not going to recommend bulk email because it is a "no=no" at our servers.  I do think there is a place for that though, and hopefully the internet community will soon lift its ban on that. 
 
THE MAKING OF A LOGO
Jan and I made my fantastic logo by working together,by  trial and error. There was this uncomfortable negative space between the art and the maker.  I didn't know what to do with it, so Jan accidentally let the top word drop into the bottom word, and it kinda caved in.  It was perfect!  Then I added the little fairies trying to hold it up with one on the ground supervising, and it worked so well!  
 Art Projects for Artmaker  
I'm working on a big animation right now.  This is for a guy who wants to make a screensaver out of an animation.  There is this middle aged lady in coveralls walking along, picking flowers, and then she comes to a curved bridge.  After she crosses it, a fairy moves down and turns her into a beautiful young princess!  The sky is darker on that side of the bridge, and stars can be seen as well as a castle in the distance. If you would like to see just a little preview, go to see a still image at /preview.JPG Its huge, so be prepared to wait! 
I'm not going to use that princess though, she will look more like the moon child looks with the stair rail.  No java though. 
To find out all about Artmaker's graphics, visit here: /fantasy.html 
 EXTRA EXTRA READ ALL ABOUT IT!!! 
 
One new and wonderful thing is that beginning March 1, 1998 we will be submitting our domains, when they are completely ready, to over 600 search engines and important directories!  This is great news!  We will not be doing this for money or other compensation at all other than FREE for our own domain patrons. 
Site Promotion - Little Jewels of Information... I read a great deal on this subject, and I can barely remember where I read or heard some of these ideas, but I will say that some of these ideas are my own, and some are things that I have gleaned from my many readings about this subject. 
Some quick ways to get the traffic going: 
 Make good use of META tags.  Those are little things that you put in the head of your html documents to show the spiders of the search engines how to find you. 
For instance, here is an example of how that would look:<BASE HREF="/"> <HTML> <HEAD><TITLE>Domain Hosting - 250 MB - Secure Line Server - Free Domain Registration!</TITLE>    <META HTTP-EQUIV="Content-Type" CONTENT="text/html; charset=iso-8859-1"> 
   <META NAME="GENERATOR" CONTENT="Mozilla/4.04 [en] (Win95; I) [Netscape]"> 
   <META HTTP-EQUIV="content-type" CONTENT="text/html; charset=iso-8859-1"> 
   <META NAME="author" CONTENT="Artmaker Studio, designer, producer, multimedia, world wide web, graphic artist, web designer, web host, member of HWG, member of LOTH, member of the Garden House"> 
  <META NAME="description" CONTENT="Domain hosting and Free Domain Name Registration. You will have a secure line for ordering, free domain name registration, T3 connection, unlimited bandwidth, unlimited autoresponders,unlimited email aliasing, search your site capability, and more!  Support is one feature that is most outstanding.  Your questions and needs will be attended to promptly and efficiently.  We also provide stunning graphics for the internet community."> 
   <META NAME="keywords" CONTENT="Domain Hosting,  daily sign-ups, less than 24 hours, 250 MB sites, domains hosted, Web , Virtual accounts,  unlimited bandwidth, unlimited email aliases, hosts,  on-line manual, cgi support, formmail.cgi, shopping carts, SERVER,  domain servers, secure line , virtual ftp, serving both businesses and individuals, yourname, free domain name registration, graphics, business logos,fantasy paintings, web design, 3D logos, Photoshop pictures made here, PhotoImpact paintings, Checkwriter software, CoffeeCup software, HTML Assistant Pro 97 software, free download, now hosting electron2.com, xaltHim.com, eonprod.com, vrworldmall.com, seaair.com, and more."> </HEAD> 
Now this is a very extensive one, its the one that is on my site.  You see that we have gotten very creative with this idea.  But if you go to Infoseek and type in Artmaker, no doubt you will get the first page in there somewhere, and you will see that first paragraph in the "description" for a summary.  
/Icon 
/fantasy.html 
/Hawaiian-Angel
Please give feedback to this newsletter.  Write to webmaster and let us know what you thought.  Suggest topics that we might cover also!  Vote to say whether or not you would like this newsletter to come to you in html format or not.  We will also be archiving these issues on the artmaker site. 
 
 
 
 
 
 
 
 
ANOTHER ART PROJECT WE DID TOGETHER
 Jan and I have found out that when we accidentally happen to work on a graphic together, it works!  Some kind of magic happens.  I asked him to assist me on MoonChild's java applet graphic.  She was standing up there but there was something missing.  I showed it to Jan -- all this was done on line because we have never met really - and he said, well let me see what I can do.  Anyway, to make a long story short, he made that wonderful  golden stair rail.  That was a perfect prop for her.  You can see this at /MOONGIRL.HTM  and then click on her logo to go through to her site, where you will see the Moon Child's lake applet.  You need to have java enabled in your  browser.  
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 DOMAIN HOSTING AT ARTMAKER NOW! 
You might have gotten an autoresponder when you subscribed to the newsletter!  I didn't realize that it still said 150 MB as the size for the domains. 
It's now 250 MB.  You might say "Oh my, how would I use up that amount of space?"  Well, let me tell you, it is GREAT not to worry about how much space you are using!  Jan and I have probably put around 75 - 100 MB on there already.  But its wonderful not to worry.   Records can be kept there also.

Things that our clients can do with their domains.... 

There are so many things in there to see and do!  A configurable guestbook you can block out ugly words for instance, and allow html and graphics or not), an add URL page, which is hugely popular on the internet today (add your URL there, find the link on Artmaker's front door!  ); make infobots to send autoresponders, have an order form in a secure area, and on and on!  But my clients think that the online support that we give through ICQ and email is the best thing going.  No sooner do they have a question than we have answered it.  We can actually go into the files and repair things or install things for them.  We don't do that often though.  We do help with forms, and other things that may be unfamiliar to our clients.  There is a very good faq on line in their domains that they can refer to for many questions, and an online manual also! 
A demonstration-one-page shopping cart is already installed on every domain which is easily configured to suit products.  And Jan has made a larger, more complicated one that he will set up for patrons for a fee.  See Jan's column for more on this. 
SEARCH ENGINES
All search engines are not created equal so go and visit each one so you know what it is that THEY want you to do.  Some people actually create different pages for each search engine.  They are the same except in the way they treat this header information.
When writing META tags, try to think what you would type in as a search word if you were looking for your site.  Ask a friend for some ideas on keywords.  Make that description a good, solid paragraph that will sound interesting to someone who is looking for your site. Refrain from such statements as "We are the best!". 
Some WYSIWYG editors (for What You See Is What You Get) such as FrontPage 98 and Composer) will put the title UNDER the meta tags.  You need to go into the source file and move the title to the top item inside the <head></head> environment!  You can just cut and paste the title line in Notepad very easily.  The reason is that I have read that the title might get overlooked and unreported if it is hiding under long meta tags. 
Get very creative with that title!  Write a title that describes what you offer instead of a title that says something like "Jane Doe's Home Page."  Well so what, right?  That title is the thing that shows up FIRST during a search, so make it a great one! 
Another thing to do is to have each of your keywords show up somewhere on your page. 
And, if possible, in the title, and in alt tags of images.  Oh YES!  USE that tactic!  Put an alt tag for every image.  You can even put them into image maps.  They can now be seen in the newer browsers, MSIE 4 and Netscape 4.  This is a good tool and one you must not overlook. Like this: 
<img src="whatever.jpg" alt="Whatever you Need!"> or something like that.  You can pack your first page with your keywords like that.  Relevance to the search criteria is very important when search engines find YOU.  And that is greatly improved when the keywords appear several times, either in the text, the title, and the alt tags.  You can also put alt tags in your links too.  They don't show up but they will be heard if someone is using a text reader to browse your page.  Someone with limited vision, for instance. Avoid having those keywords repeated TOO many times, no more than 4 or 5 times and make sure they are used in valid ways of using them.  DON'T make invisible text that repeats and repeats the same words.  You could get removed from a search engine for doing that kind of thing.  And you get penalized for having the same word appear too many times in your META tag for keywords.  it used to be that people would put the same word many many times.  Those people are being weeded out!  
Don't name your pages like this:  index.html, index1.html, index2.html... or pictures1.html, pictures2.html and so on.  Search engines are getting so tired of all the spamming techniques that people use nowadays, so they are on the lookout for the offenders. This is one thing that they are looking for.  Even though there  may be entirely different content on the pages, they could see it as having multiples of the same page!  Give each page a unique name, and leave it like that. 
 
 
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